MISSION LIT / SELECTED WORK
MISSION LIT / SELECTED WORK
From publication to platform.
From publication to platform.
From publication to platform.
Identity · Art direction · Editorial design
Identity · Art direction · Editorial design
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Mission Lit / Turning ideas about better business into a recognisable publication.
Mission Lit / Turning ideas about better business into a recognisable publication.
Leading the conversation
Leading the conversation
Building a platform for mission-led business
Building a platform for mission-led business
Building a platform for mission-led business
Mission Lit gave x+why a way to lead the conversation around purpose and better business. Beginning as an illustrated book, it has grown into a biannual zine featuring voices from across its community. Consistent creative direction has shaped a recognisable platform around its ideas.
Its thinking on the role of mission in creating stronger brands also informs the Mission Lit workshops.
Mission Lit gave x+why a way to lead the conversation around purpose and better business. Beginning as an illustrated book, it has grown into a biannual zine featuring voices from across its community. Consistent creative direction has shaped a recognisable platform around its ideas.
Its thinking on the role of mission in creating stronger brands also informs the Mission Lit workshops.
The book / A tangible starting point for the mission.
The book / A tangible starting point for the mission.
The book / A tangible starting point for the mission.
The book / A tangible starting point for the mission.
Editorial and illustration / Giving the ideas a distinctive voice.
Editorial and illustration / Giving the ideas a distinctive voice.
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Mission Lit / Turning ideas about better business into a recognisable publication.
Mission Lit / Turning ideas about better business into a recognisable publication.
Mission Lit / Turning ideas about better business into a recognisable publication.
Mission Lit / Turning ideas about better business into a recognisable publication.
Mission Lit / Turning ideas about better business into a recognisable publication.
Mission Lit / Turning ideas about better business into a recognisable publication.
THE RESULT
THE RESULT
A conversation that kept growing.
A conversation that kept growing.
A conversation that kept growing.
Mission Lit developed from a book into digital content, workshops and a biannual zine, giving the community a distinctive way into the conversation.
Mission Lit developed from a book into digital content, workshops and a biannual zine, giving the community a distinctive way into the conversation.
Digital / A continuing platform for the ideas.
Digital / A continuing platform for the ideas.
Mobile / Taking the conversation into everyday reading.
Mobile / Taking the conversation into everyday reading.
From publication to participation / A Mission Lit workshop.
From publication to participation / A Mission Lit workshop.
KEEP EXPLORING
KEEP EXPLORING
Make the collector the story.
Make the collector the story.
What is changing for your business?
What is changing for your business?
What is changing for your business?
Creative Partner for Founders & Marketers
Creative Partner for Founders & Marketers