Vision Sprint

Explore possibilities.
Find your direction.

Explore possibilities.
Find your direction.

Explore possibilities.
Find your direction.

A focused two-to-three-week sprint to explore what’s possible for your brand.

A focused two-to-three-week sprint to explore what’s possible for your brand.

Ideas, references and early creative work make the possibilities tangible, so you can decide what to develop next.

Ideas, references and early creative work make the possibilities tangible, so you can decide what to develop next.

Two people exploring creative directions together

Exploring ideas together / From possibilities to a shared direction

One challenge.
Different possibilities.

One challenge. Different possibilities.

One challenge.
Different possibilities.

01 / Frame the challenge

01 / Frame the challenge

Bring together your ambition, your audience and what needs to change.

Bring together your ambition, your audience and what needs to change.

02 / Explore possibilities

02 / Explore possibilities

Use ideas, references and early creative work to see what your brand could become.

Use ideas, references and early creative work to see what your brand could become.

03 / Choose a direction

03 / Choose a direction

Compare the possibilities, combine what works and choose a direction to develop.

Compare the possibilities, combine what works and choose a direction to develop.

The challenge

The challenge

Branch and cross-connect
Three connected creative possibilities

Messages

Messages

Visual approaches

Visuals

Experiences

Experiences

Other opportunities

Discuss, combine and choose a direction

Discuss, combine and choose a direction

Something to build on.

Something to build on.

Something to build on.

A concise visual presentation captures the possibilities, the direction you’ve chosen and what comes next.

A concise visual presentation captures the possibilities, the direction you’ve chosen and what comes next.

Precision / A clearer brief

A clearer brief

A clearer brief

A shared understanding of the challenge, your audience and what the work needs to achieve.

A shared understanding of the challenge, your audience and what the work needs to achieve.

Precision / Creative possibilities

Creative possibilities

Creative possibilities

Ideas, references and early visual work that bring different approaches to life.

Ideas, references and early visual work that bring different approaches to life.

Precision / A direction to develop

A direction to develop

A direction to develop

A chosen direction, the thinking behind it and a practical next step.

A chosen direction, the thinking behind it and a practical next step.

Make it fit
the challenge.

Make it fit the challenge.

Make it fit
the challenge.

Do I need a finished brief?

No. Bring the challenge, the ambition or the question you are working through. We can shape the focus together.

No. Bring the challenge, the ambition or the question you are working through. We can shape the focus together.

How is the sprint scoped?

The sprint runs over two to three weeks. Before starting, we agree the focus, working sessions, outputs and fee.

The sprint runs over two to three weeks. Before starting, we agree the focus, working sessions, outputs and fee.

What happens afterwards?

You have a direction to guide your next decisions. Developing the identity, website or other materials is scoped separately.

You have a direction to guide your next decisions. Developing the identity, website or other materials is scoped separately.

Tell me what’s
taking shape.

Tell me what’s taking shape.

Tell me what’s
taking shape.

Share the idea, the challenge or the decision in front of you. We can work out whether a sprint is the right starting point.

Share the idea, the challenge or the decision in front of you. We can work out whether a sprint is the right starting point.

Ben Jeffery

Creative Partner for Founders & Marketers

Creative Partner for Founders & Marketers